Gypsy Vodka

As a Social Media Specialist for Gypsy Vodka, I spearheaded the launch and management of their TikTok account, overseeing every aspect from content creation to copywriting. My role involved not only starting and curating the account but also editing and producing engaging videos. Through strategic efforts, I successfully grew the TikTok following to 600 organic followers and created the most viewed video on the platform.

In addition to TikTok, I played a key role in managing Gypsy Vodka's Instagram presence. This included daily engagement such as responding to comments, interacting with followers’ content, and handling direct messages. My work contributed to strengthening the brand’s online community and enhancing its social media footprint.